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	<title>Comments on: So What? by Mark Magnacca</title>
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	<description>personal finance blog with anecdotes, advice and commentary.</description>
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		<title>By: Mark Magnacca</title>
		<link>http://www.bargaineering.com/articles/so-what-by-mark-magnacca.html/comment-page-1#comment-331734</link>
		<dc:creator>Mark Magnacca</dc:creator>
		<pubDate>Fri, 20 Nov 2009 17:21:15 +0000</pubDate>
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		<description>Hi Tina.

As the author of So WHat? and a fan of Steven Covey, I can assure you that this approach does not contradict Covey&#039;s approach. In fact, when you read the book, you will see I recommend what I call CSI research to help you &quot;seek first to be understood&quot; before your present.  Regards, Mark</description>
		<content:encoded><![CDATA[<p>Hi Tina.</p>
<p>As the author of So WHat? and a fan of Steven Covey, I can assure you that this approach does not contradict Covey&#8217;s approach. In fact, when you read the book, you will see I recommend what I call CSI research to help you &#8220;seek first to be understood&#8221; before your present.  Regards, Mark</p>
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		<title>By: Chris</title>
		<link>http://www.bargaineering.com/articles/so-what-by-mark-magnacca.html/comment-page-1#comment-331719</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Fri, 20 Nov 2009 15:28:05 +0000</pubDate>
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		<description>Sounds like an interesting view point.  Sometimes we get caught up in what we think is important and fail to cover what is important to the potential customer or interviewer.</description>
		<content:encoded><![CDATA[<p>Sounds like an interesting view point.  Sometimes we get caught up in what we think is important and fail to cover what is important to the potential customer or interviewer.</p>
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		<title>By: Tina Fortune</title>
		<link>http://www.bargaineering.com/articles/so-what-by-mark-magnacca.html/comment-page-1#comment-331708</link>
		<dc:creator>Tina Fortune</dc:creator>
		<pubDate>Fri, 20 Nov 2009 12:25:22 +0000</pubDate>
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		<description>I can see where this book would be relevant for a salesperson or a person seeking an interview. I can also see where this goes directly against Stephen Covey&#039;s principle of seek first to understand and then be understood. My best interviews were those where I was entirely candid and took the time to interview the Director to make sure that my employment would be a win/win.</description>
		<content:encoded><![CDATA[<p>I can see where this book would be relevant for a salesperson or a person seeking an interview. I can also see where this goes directly against Stephen Covey&#8217;s principle of seek first to understand and then be understood. My best interviews were those where I was entirely candid and took the time to interview the Director to make sure that my employment would be a win/win.</p>
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