Every week or two, I get an email from a reader wanting to know who I think is the best stock broker. I usually tell them that when it comes to my retirement, I use Vanguard because I like their mutual funds and because I can invest in those mutual funds for free. For my taxable broker, I use E*Trade and TradeKing. E*Trade because they had a high yield savings account that I could use as my sweep account (not anymore though) and now TradeKing because trades cost $4.95 and they consistently win awards for customer service (though I’ve yet to call them, never had a reason to).
In my emails, I don’t go through the methodology I used to picking a broker because I had planned on making a post about it. I only talk about the brokers I use and why (like in the above paragraph). So, I decided to make it the subject of the latest Bargaineering VideoCast.
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