Me 2.0: Build a Powerful Brand to Achieve Career Success by Dan Schawbel

If you want to learn how to effectively build your brand, something you’ll need and take with you regardless of who you work for, then you need to get Me 2.0 by Dan Schawbel because it’ll teach you all the techniques and tools you’ll need to master. One of the most important lessons I learned in becoming a full-time blogger was the importance of building a brand. Bargaineering has grown, mostly by accident, to one of the top personal finance blogs over the last four years. I’ve learned to use tools like videocasts, forums, Twitter, and internet radio to build up the Bargaineering brand and I’ve been blessed that people like you find value in what I write and speak about and continue to read and visit the site every day.

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