Six Ideas for Holding a Kick Ass Open House
My wife and I have been playing around on Redfin and visiting a few open houses each week. We aren’t really actively looking for a new home but we find the exercise to be valuable. By visiting open houses, we get a better idea for how much house we can buy, what we like and dislike about various houses, and a look at how life might be in a larger home. Most of the homes we look at are within 15 minutes of where we live now, since we love the area, and we only go to the homes that have open houses.
When it comes to open houses, there is definitely a right way and a wrong way to go about it. Since I’ve never had an open house, I don’t know what or how much advice real estate agents give but there is tremendous variance in the quality of an open house. Having gone to at least a dozen, here are a few ideas for those of you looking to hold an open house.
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For the last few months, my wife and I have batted around the idea of buying a new home. There’s nothing wrong with our current home but we’d really like a place that had some character to it. A place that was slightly bigger and one that wasn’t quite cookie-cutter (we’re in a townhome now, so we’re identical to everything around us). We love our current house, so we don’t have a big reason to leave, and with her focus on school and mine on work, it’s one of those passive searches.
There are two parts to any investment – cash flow and equity appreciation. Cash flow refers to how much money the investment generates and equity appreciation is how much the investment itself grows in value. When you look at real estate, cash flow refers to any rents you can earn and equity appreciation refers to any increase, or decrease, in the property’s value.
Every year, Remodeling Magazine publishes a list of home projects, their estimated costs, their resale values, and how much you can expect to recoup whenever you sell your home. I wouldn’t use the list to decide which home remodeling projects to start but if you have two you like equally, their information might present the tipping point.
When it comes to making money, I’m all for capitalism. I like a free market and you can try to make money from as many means as possible. However, do you really need to be a vulture and swoop in on a foreclosure? There may or may not be a family living in that house but if you wanted to make money, do you want to use a service that preys on the misfortune of others?


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